action figure line Masters of the Universe was
selling extremely well, and Filmation had animated a few
early adverts to promote the figures. Looking for a way
to further increase the success of Masters of the Universe
they asked Filmation to go beyond animating mere toy adverts,
and create sixty-five episodes of what was to become known
as He-Man and the Masters of the Universe.
wanted a simple cartoon that advertised its action figures
and nothing more. What they had not counted on was that
these episodes would have writers trying to prove themselves,
trying to breakthrough into the animation industry. Filmation
was known as being a great place for opportunities, thus
a lot of great animation writers started out here, Paul
Dini, Larry DiTillio, Bob Forward and J. Michael Straczynski
to name a few.
series had limited animation, thus it relied on its storytelling
and animation direction more than anything. The talent at
Filmation turned He-Man and the Masters of the Universe
from a simple action figure advert into one of the most
memorable animated shows ever produced! He-Man and the
Masters of the Universe had a total of one hundred
and thirty animated episodes, two made-for-TV specials and
a spin-off series. But that's another story...